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    Lacoste Launches New Eco Pack

    by Ernest Wild
    June 9, 2023
    in Business, Fashion, News, Trends
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    Lacoste is committed to moving towards suitable practices, embracing recycled materials and circular principles. It is also committed to rethinking and reworking its icons; believing that through twisting and updating ideas and classics one can unite individuals.

    Here, key lifestyle shoes from Lacoste – the L001, the L003, the Run Spin Eco, and the Re-Comfort, a new sustainable interpretation of a classic 80s tennis design from the Lacoste archive – are united in a special Eco pack. This pack marks Lacoste’s continued commitment to sustainable practices and offers consumers four exciting, colourful shoes for busy modern living.

    The pack also celebrates four Lacoste footwear icons, all now crafted with sustainability features. Each shoe nods to the past – and the richness of Lacoste’s sporting archive – while embracing the needs of the future by advocating for eco practices.

    The tennis-inspired L001 Eco comes with recycled rubber, mesh, and TPU. The L003, a sportier member of the L Family, comes with the same recycled materials across both sole and upper.

    The Run Spin Eco comes with an innovative one-piece dope-dyed knit upper, recycled polyester laces, recycled polyester webbing on the front and back, and a recycled mid and outsole.

    Finally, a new addition, the Re-Comfort, comes with a cored-out recoiled outsole rubber, recycled TPU heel cup and recycled ortholite insock.

    The shoe is a new take on 80s tennis performance shoes from the Lacoste archive, details from which have been paired with an utterly contemporary knit sock.

    All shoes feature bright, optimistic tones – turquoise, shocking pink, orange – and vibrant flecked soles that highlight the use of recycled materials.

    Each sneaker also comes with cheerful yellow Lacoste crocodile branding, a colour associated with global sustainability.

    These four distinct shoes offer something for everyone. Each sneaker features sustainable design elements, but has its own look and mood, offering choice to the consumer and adding to Lacoste’s mission to constantly innovation with its icons.

    —

    The Re-Comfort is now available at Next.co.uk, RRP £110

    Ernest Wild

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